Monday, November 23, 2009

Inside Contracting: How Top Contractors Win In HVAC


Inside Contracting, a new book from Service Nation Press, is a must for any HVAC contractor's library.


Why Go It Alone?

Building a successful HVAC service company is not without its challenges. Inside Contracting provides you with the collective wisdom of dozens of the country’s most successful contractors and consultants to help you meet those challenges head-on. This includes top HVAC professionals like Drew Cameron, Roger Costner, Ken Goodrich, Charlie Greer, Bob Haak, Dave Holt, Martin Hoover, Jeff Lee, Jeff Marl, Steve Miles, Tom Piscitelli, Matt Prazenka, Bob Ring, Ben Stark, Stan Stupor, Larry Taylor, Aaron York, and dozens of others.

The tips, tricks and traps within provide real-life examples—not unproven theories—of how to profitably grow, manage and one day, exit your business.

Inside Contracting presents the best practices of leading contractors including...

  • Internet Advertising: SEO vs. SEM

  • Private Use of Company Vehicles

  • Private Labeling - Selling Your Brand

  • Advice for the Desperate Contractor

  • Buying a Company: Valuing The Customer List & Phone Number

  • Buying Service Vehicles

  • Hiring Salespeople

  • Manufacturer Co-op

  • Reducing Yellow Page Advertising

  • Woman in HVAC Sales and Service


Build a Bridge From Your Island

One of the most challenging aspects of running a business is the isolation. Sometimes it feels like you are alone on an island with all of your employees. They’re looking to you for all of the answers, but there’s nowhere and no one for you to turn to. Inside Contracting is like a bridge from your island to top HVAC contractors and consultants from across the country.

Inside Contracting plugs you into the real world experience of other contractors representing hundreds of years of contractor experience. Learn from their best moves and biggest mistakes.

Inside Contracting is an essential reference in every HVAC contractor’s library. Topics include:

  • Advertising

  • Angry Customers

  • Branding

  • Callbacks

  • Co-op

  • Financing

  • Green Marketing

  • Hiring

  • Internet Marketing

  • Lead Generation

  • Management

  • Marketing

  • Mergers & Acquisitions

  • Motivating

  • Networking

  • Pricing

  • Referrals

  • Sales

  • Scheduling

  • Service Agreements

  • Succession Planning

  • Technician Selling

  • Women in HVAC

  • Yellow Pages

Inside Contracting is only $32.95 (contractors enrolled in Roundtable Rewards receive a $5 rebate) plus shipping & handling. Texas residents, unfortunately, get zapped for sales tax.

Click Here To Order Your Copy Today! Order several. It makes a great Christmas or Hanukkah present.

Inside Contracting was built from the Service Roundtable’s 85,000 record knowledge-base management archive.


About The Service Roundtable

Formed by leading contractors, the Service Roundtable® offers an incredible array of HVAC and Plumbing best practice tools and diverse communication outlets to help you generate leads, close more sales, market your company, recruit technicians and plumbers, price for profit, manage your service agreements, and create an exit strategy.

Every week contractors receive new tools to supplement the Service Roundtable's vast library of existing brochures, letters, post cards, pricing calculators, consumer newsletters, sales sheets, marketing guides, training tools, and more. They tap into the company's 24/7/365 Industry Roundtables with leading contractors and consultants. They save with the company's Roundtable Rewards buying program. And they get it all for just $50 a month! Learn more about the site HERE. Call toll free 877.262.3341 and request a FREE private tour.

The Service Roundtable is the one contractor business alliance without a long-term contract. CLICK HERE to try it for a month. If you don't like it, quit. It's that simple. Of course, you won't quit. Once you see all of the value, you'll wonder how the Service Roundtable is able to do it. Then, you'll wonder how you ever survived without it. Go ahead. Give the Service Roundtable a one-month trial.

6 comments:

  1. This is interesting. I think this book would contribute a lot to the contractor marketing people. My college buddy who has been in construction business always wanted to expand his. Residential buildings is one of the most competitive business since the dawn of time. And for me, it deserves some good recognition. There are plenty of ways to be a contractor leader in the market. And internet is one of the best ways to do your business.

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  2. The book sounds interesting. Internet marketing is crucial these days.

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  3. It is always good to be informed about such things when you get a contractor for assistance to know exactly what he's doing or needs to do. Installing a heating air conditioning is quite a big investment and you must make sure you have the right contractor taking care of it for you!

    Air Conditioning Contractor Mississauga

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