Guerrilla Marketing by Jay Conrad Levinson
This is an hour long presentation by Jay Conrad Levinson, author of the excellent Guerrilla Marketing books. Levinson is speaking live over a series of slides. If you're a little ADD, like I am, it's painful to watch this type of presentation. However, anything by Levinson is worth watching. So, you'll want to watch it while you're doing something else (in my case, I watched with signing all of the Roundtable Reward checks going out to Service Roundtable members - and yeah, it took just about an hour to sign them all).
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